To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Russia's Maria Stavitskaia performs during the ladies short program at the Rostelecom Cup ISU Grand Prix of Figure Skating in Moscow November 14, 2014. (Photo by Grigory Dukor/Reuters)

Mexican wrestler known as Mini Psycho walks inside the Basilica of Our Lady Guadalupe during the annual pilgrimage in Mexico City, Mexico August 25, 2016. (Photo by Carlos Jasso/Reuters)

A pilgrim enters the Basilica of Our Lady of Guadalupe on their hands and knees to honour the Virgin Mary in Mexico City, Mexico on December 11, 2022. (Photo by Jorge Nunez/Zuma Press Wire/Rex Features/Shutterstock)