CANADA: Stanley Ferdinand filets large trout he caught in Great Bear Lake in Deline, Northwest Territories, Canada September 8, 2016. (Photo by Pat Kane/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Gunther Holtorf, a 75-year-old former airline CEO who has driven more than 900,000 kilometers over the past two decades, doesn't care if you remember his travels. But you better respect Otto, his G Wagon that will be placed in a museum if it makes it through this final leg.

Chinese artist Song Dong stands in his installation entitled “Waste Not” in The Curve at the Barbican Art Gallery on February 14, 2012 in London, England. Waste Not comprises over 10,000 objects collected by Song Dong's mother over a period of 5 decades. The installation is Song Dong's first major solo exhibition in the UK and opens to the general public on February 15, 2012. (Photo by Oli Scarff/Getty Images)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.