A man holds a pigeon during the British Homing World show of the year at Blackpool's Winter Gardens in Blackpool, north west England on January 17, 2016. Homing pigeon fanciers from across Europe gathered to find the Supreme Show Champion with judges casting their eyes over hundreds of birds on show. The Royal Pigeon Racing Association organises the event and has Queen Elizabeth II, who keeps pigeons at Sandringham, as its patron. (Photo by Andrew Yates/Reuters)

Rob, a British man in his late 20's in Magaluf, Majorca on his stag party, kisses a participant in a wet t-shirt competition hosted at Mambo's Terrace on June 28, 2013. (Photo by Peter Dench/Getty Images Reportage)

A woman is tattooed during the Great British Tattoo Show in Alexandra Palace in north London, Britain May 23, 2015. (Photo by Neil Hall/Reuters)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

British singer Rita Ora, dressed up in a silver top and black vinyl trousers celebrated her 30th birthday in upmarket Chinese restaurant, Hakkasan, in Mayfair, London on Thursday November 27, 2020. (Photo by Instagram/The Sun)

British singer Rita Ora, 30, who is currently in Australia wished her Instagram followers a happy International Womens’ Day on March 8, 2021. (Photo by Instagram/The Sun)

(L-R) Poppy Delevingne, Model of the Year Cara Delevingne, Joan Smalls and Karlie Kloss pose in the winners room at the British Fashion Awards at London Coliseum on December 1, 2014 in London, England. (Photo by Pascal Le Segretain/Getty Images)

British singer Rita Ora arrives at the 2017 MTV Europe Music Awards at Wembley Arena in London, Britain, November 12, 2017. (Photo by Hannah McKay/Reuters)