“Supanova Pop Culture Expo (Supanova) is a fan convention focusing on science fiction and fantasy film and TV, comic books, anime, gaming and collectables. It is held annually in the Australian cities of Sydney, Brisbane, Perth and Melbourne”. – Wikipedia

Photo: Terminator and Wolverine pose for photos during the National Cosplay Championships as part of the Supanova Pop Culture Expo at the Dome at Olympic Park on June 19, 2010 in Sydney, Australia. Cosplayers and comic book and sci-fi fans from across the state gathered to meet like-minded folk and attend guest panels with the stars of some of the popular television shows and publications of the genre. (Photo by Sergio Dionisio/Getty Images)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

A group of boys toss their friend into the water at Good Harbor Beach in Gloucester, Massachusetts, United States on June 25, 2024. New England temperatures reached into the high 80's(F) and low 90's(F) this week after a heatwave brought temperatures close to 100(F) last week. Heat domes causing heatwaves have been hitting the US over the past week with high alerts placed in the I-95 corridor on the East Coast. The National weather service has predicted above-normal temperatures for most the US for the month of July. (Photo by Joseph Prezioso/Anadolu via Getty Images)

Kirsty Paterson appears as herself in Willy’s Candy Spectacular at the Pleasance Dome on August 15, 2024 in Edinburgh, Scotland. Police eventually shut down the 2023 Willy's Chocolate Experience event in Glasgow last year after disappointed attendees spent £35 on tickets only to be met with a sparsely decorated warehouse and a handful of actors. The event garnered worldwide attention and has now been made into a show “Willy's Candy Spectacular” for the Edinburgh Fringe, featuring Kirsty Paterson the original “Sad Oompa Loompa”. (Photo by Jeff J. Mitchell/Getty Images)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.