The Soulton Long Barrow in Shropshire, UK on January 5, 2025. The main chamber is aligned so that at winter solstice and for a few weeks after, the sun sets directly through the stained glass door, resulting in a beautifuil rainbow of light to flood through the chamber. (Photo by Andrew Fusek Peters/South West News Service)

A woman carries a heavy load on her head while walking along the narrow Kilo ZeroKilo 30 road near Bentiu in Unity State, South Sudan, on November 6, 2025. The eroded and flood-affected road compels residents to travel long distances on foot to access supplies in Bentiu and Rubkona. (Photo by Rian Cope/AFP Photo)

5-year-old Rina Kumari rubs her eye while cracking stones on the banks of Mahananda river in Siliguri, northeast India, March 5, 2005. Over 400 million people in India live below the internationally agreed poverty line (living on less than US $1 per day). According to estimates, several hundred thousand children work as labourers and beg on the streets in India. (Photo by Desmond Boylan/Reuters)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

With six-inch fangs and weighing in at 600lb, Saber and Janda are no ­ordinary house cats. Yet these huge Bengal tigers live in Janice Haley’s suburban garden and are treated like ordinary pets. They are fed by hand, get strokes and cuddles, and white male Saber goes to sleep sucking on her finger. Janice’s life changed 20 years ago when she spotted an advert for a tiger training course in her local paper – and two years later arrived home with her first cub. Then in 2002 she bought Janda, who is now 12. Photo: The pair are best of friends. (Photo by Ruaridh Connellan/Barcroft Media)

These men are chased by the defiant elephants on May 4, 2013. Taken by Biplab Hazra in Bishnupur, India, the images show the extreme lengths the inhabitants of the town go to to deter elephants from damaging their crops and property. Elephants encroaching out of their habitats is an increasingly common occurrence with deforestation in much of India. (Photo by Biplab Hazra/Caters News Agency)

A model poses during the annual World Bodypainting Festival in Poertschach, Austria, July 3, 2015. The event takes place from July 3 to 5 at lake Woerthersee in Austria's southern Carinthia province. (Photo by Heinz-Peter Bader/Reuters)

Danila Shmelev, an artist from Moscow, Russia, works on a 3-D picture in Dubai, United Arab Emirates, Monday, February 27, 2017. Artists who focus on 3-D pictures have gathered in Dubai for the Dubai Canvas 3-D Art Festival, which runs from March 1 through March 7. (Photo by Jon Gambrell/AP Photo)