A British Museum representative poses for photographs next to Andy Warhol's “Mao”, left, and Jim Dine's “Drag: Johnson and Mao” which feature in “The American Dream: pop to the present” exhibition during a media photocall at the British Museum in London, Monday, March 6, 2017. The exhibition, which opens to the public from March 9 and runs until June 18, charts modern and contemporary print making. (Photo by Matt Dunham/AP Photo)

Iraqi army soldiers fire mortars against the Islamic State militants, at Shahrazad village 2 miles (3 kilometers) east of Mosul, Iraq, Monday, November 14, 2016. A suicide bombing in Iraq targeted the Shiite sacred city of Karbala on Monday, killing at least six civilians, the latest attempt by the Islamic State group to distract from the government forces' offensive on the IS-held northern city of Mosul. (Photo by Hussein Malla/AP Photo)

People take photos as an Ariane 5 space rocket with a payload of four Galileo satellites lifts off from ESA's European Spaceport in Kourou, French Guiana, on November 17, 2016. Ariane 5 successfully launched on November 17 four satellites which will be part of the Galileo global satellite navigation system. (Photo by Jody Amiet/AFP Photo)

This time exposure photo provided by the Santa Barbara County Fire Department shows a series of lightning strikes over Santa Barbara, Calif., seen from Stearns Wharf in the city's harbor, Tuesday evening, March 5, 2019. A storm soaking California on Wednesday could trigger mudslides in wildfire burn areas where thousands of residents are under evacuation orders, authorities warned. (Photo by Mike Eliason/Santa Barbara County Fire Department via AP Photo)

Wild weather drenches tourists, Sydney, Australia on March 7, 2017. A series of photographs as tourists take a soaking on Sydney's iconic Manly Ferry sailing big swells near Sydney's North Head. The Weather Bureau warns of large and powerful surf conditions expected to be hazardous for coastal activities such as rock fishing, swimming and surfing. (Photo by Hugh Peterswald/Pacific Press via ZUMA Wire/Rex Features/Shutterstock)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

Indian Air Force soldiers toss their rifles as they perform during the full-dress rehearsal for Indian Air Force Day at the Hindon air force station on the outskirts of New Delhi October 6, 2015. (Photo by Anindito Mukherjee/Reuters)

To the woman presented a flower in Sevastopol, Ukraine, on March 8, 2013. Activists presented this day on the street free 155 tulips to women. The police tried to arrest activists for illegal trade as couldn't believe in free distribution of flowers. (Photo by Sergey Anashkevitch)