Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A classic American car is wrapped in plastic to prevent sea salt from corroding it in Havana, Cuba, Tuesday, March 2, 2021. Vintage cars in Cuba are part of daily life with most classic cars being used as taxis and to transport tourists. (Photo by Ramon Espinosa/AP Photo)

A model presenting a creation from Andres Sarda's Fall/Winter 2016 collection prepares to pose for a portrait backstage during the Mercedes-Benz Fashion Week in Madrid, Spain, February 21, 2016. (Photo by Susana Vera/Reuters)

A model's make up picture is stuck to a mirror backstage during the Autumn/Winter Madrid's Mercedes Benz Fashion Week, in Madrid, Wednesday, February 1, 2012. (Photo by Daniel Ochoa de Olza/AP Photo)

A model walks the runway at the Agatha Ruiz de La Prada show during the Mercedes-Benz Madrid Fashion Week Autumn/Winter 2017 at Ifema on February 17, 2017 in Madrid, Spain. (Photo by Pablo Cuadra/Getty Images)

Mercedes Formula One driver Lewis Hamilton of Britain sprays champagne at a grid girl as he celebrates his victory on the podium after the Chinese F1 Grand Prix at the Shanghai International Circuit, April 12, 2015. (Photo by Carlos Barria/Reuters)