Cosplayers attend Day 3 of WonderCon 2017 at Anaheim Convention Center on April 2, 2017 in Anaheim, California. (Photo by Justin Baker/FilmMagic)

With six-inch fangs and weighing in at 600lb, Saber and Janda are no ­ordinary house cats. Yet these huge Bengal tigers live in Janice Haley’s suburban garden and are treated like ordinary pets. They are fed by hand, get strokes and cuddles, and white male Saber goes to sleep sucking on her finger. Janice’s life changed 20 years ago when she spotted an advert for a tiger training course in her local paper – and two years later arrived home with her first cub. Then in 2002 she bought Janda, who is now 12. Photo: The pair are best of friends. (Photo by Ruaridh Connellan/Barcroft Media)

As these Cafe Taina Coffee ads explicitly assert, there are "times when sleeping is not an option."
Executed by Giovanni + Draft FCB, this animated advertising campaign captures two situations in which awareness is of necessity: when you're trapped in a jail cell with a large creepy inmate, and when a fellow castaway is equally prepared to resort to cannibalism as you are. It's very lucky that the cartoon characters in the Cafe Taina Coffee ads had a bag of the grind handy, or one tired blink may have been their last.

The interior of a house is damaged after an earthquake in Imphal, capital of the northeastern Indian state of Manipur, Monday, January 4, 2016. Five deaths have been reported from in and around Imphal due to falling debris. Imphal has a population of 270,000, and people were jolted from their sleep and ran out of their homes in panic. (Photo by Bullu Raj/AP Photo)

“The Wild Animal Sanctuary is a U.S. organization that specializes in rescuing and caring for large predators which are being ill-treated, for which their owners can no longer care, or which might otherwise be euthanized. Created in 1980, The Wild Animal Sanctuary is situated on 720 acres (291 ha) of grassland near Keenesburg, Colorado North of Denver, and has helped over 1,000 animals since it first opened. As of 2010, it was home to over 290 animals”. – Wikipedia

Photo: Rescued brown and black bears feed at The Wild Animal Sanctuary on October 20, 2011 in Keenesburg, Colorado. (Photo by John Moore/Getty Images)

A protester in an Elmo mask dances during the Justice for George Floyd Philadelphia Protest on Saturday, May 30, 2020. Demonstrators took to the streets across the United States to protest the death of Floyd, a black man who was killed in police custody in Minneapolis on May 25. (Photo by Matt Rourke/AP Photo)

A protester in an Elmo mask dances during the Justice for George Floyd Philadelphia Protest on Saturday, May 30, 2020. Demonstrators took to the streets across the United States to protest the death of Floyd, a black man who was killed in police custody in Minneapolis on May 25. (Photo by Matt Rourke/AP Photo)

A model walks during the Black Tape Project fashion show at New York Fashion Week Fall 2024 powered by Art Hearts Fashion at The Angel Orensanz Foundation on February 11, 2024 in New York City. (Photo by Arun Nevader/Getty Images for Art Hearts Fashion)