Revellers get into the spirit of the 40th annual Zomercarnaval – summer carnival – in Rotterdam on July 28, 2024. The two-day event is such in integral part of Netherlands tradition it was added to Unesco’s Intangible Cultural Heritage list last year. (Phoot by James Petermeier/ZUMA Press Wire)

A festival-goer sings at Rock in Rio music festival while Brazilian rappers Veigh and Kayblack perform in Rio de Janeiro, Friday, September 13, 2024. (Photo by Hannah-Kathryn Valles/AP Photo)

Miss Zero, whose real name is Sasha Frolova, of Russia celebrates winning the Alternative Miss World contest at Shakespeare's Globe theatre in London, October 18, 2014. The competition, which is open to entrants of any gender or nationality, was started by artist Andrew Logan in 1972. (Photo by Peter Nicholls/Reuters)

A new type of tandem at Alexandra Palace, London. (Photo by Fox Photos/Getty Images). June 1936

Two women lighting cigarettes on a tennis court in Essex, England circa 1930's. (Photo by Keystone View/FPG/Getty Images)

Naturally, it is important that a baby learn the right habits. This woman demonstrates that smoking is wrong for babies. From a series of images parodying women's lifestyle and beauty magazines. (Photo by Jacobsen/Getty Images). 1955

A cosplayer poses for a photograph during the Comic Market 90 (Comiket) event in Tokyo Big Sight on August 12, 2016, Tokyo, Japan. Many manga and anime fans wearing cosplay lined up in the sun for the first day of Comiket. Comiket was established in 1975 and focuses on manga, anime, gaming and cosplay. Organizers expect more than 500,000 visitors to attend this year's summer event which runs for three days until August 14. (Photo by Aflo/Splash News)

A girl poses in her costume during a Halloween party at a mall in Quezon city, Metro Manila October 24, 2015. (Photo by Ezra Acayan/Reuters)