Apple CEO Steve Jobs delivers the keynote address at the 2011 Apple World Wide Developers Conference at the Moscone Center on June 6, 2011 in San Francisco, California. Apple CEO Steve Jobs returned from sick leave to introduce Apple's new iCloud storage system and the next versions of Apple's iOS and Mac OSX. (Photo by Justin Sullivan/Getty Images)

A woman sits next to a Gollum figure on the “Middle-earth Shuttle” subway train November 18, 2003 in New York City. The train's cars were decorated with Middle-earth creatures, vines, moss and stones to celebrate the November 18 DVD and VHS release of the Special Extended Edition of The Lord of the Rings: The Two Towers. (Photo by Mario Tama/Getty Images)

David Sharp, an engineer with Lockheed Martin, displays the “Samurai Flyer”, an aviation design inspired by the maple seed, during the Association for Unmanned Vehicle Systems International Conference August 16, 2011 in Washington, DC. Lockheed Martin unveiled the new design and demonstrated vertical takeoff and landing, stable hover, and on-board video streaming of the aircraft during their demonstration. (Photo by Win McNamee/Getty Images)

This adorable and unlikely pair of best friends are inseperable. Kitty the kitten was abandoned and Buttons the Jack Russell was rejected by his mum. They eat, sleep and play together while they are being hand reared at our centre in Old Windsor, Berkshire. We would love for them to find a new home together when they are ready to leave our care in the near future.

American vedette, burlesque dancer, model, and businesswoman Heather Renée Sweet, known professionally as Dita Von Teese looking stunning while advertising new items from her own underwear range in the last decade of January 2023. (Photo by TNI Press Ltd)

A woman is cooled down with a watering can as she sunbathes using insulating tape, at a beauty center in Belo Horizonte, Brazil, on December 21, 2017. Brazilian women take advantage of the beginning of the summer to sunbathe using the new national trend: natural tanning with insulating tape. Instead of using tiny bikinis on the beach, women avoid being bothered or stalked by getting taped in the shape of them, and lay in the sun over rooftops to enjoy the morning sun and get the perfect “marquinha” tan lines. (Photo by Douglas Magno/AFP Photo)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

An elephant calf yawns as mahouts paint elephants ahead of celebrations for the water festival of Songkran in Ayutthaya, Thailand on April 11, 2019. The annual elephant Songkran event is held to promote the tourism industry. Songkran Festival is held also to mark the Thai traditional New Year falling annually on 13 April, and it is celebrated with people splashing water and putting powder on each other faces as a symbolic sign of cleansing and washing away the sins from the past year. (Photo by Soe Zeya Tun/Reuters)