Presentation run of beautiful candidates for the Miss France 2020 pageant and press conference of the MIss France 2020 election at the Hotel Inter Continental in Paris, France on November 15, 2019. The pageant will be the 90th edition of the Miss France, slated 14 December 2019 at the Le Dôme de Marseille in Marseille. (Photo by Romuald Meigneux/SIPA Press)

A male puma, named Bordo arrives for an examination and tests at a veterinary in Brasilia, Brazil, 31 October 2017 (issued 01 November 2017). Bordo, a young male puma, captured when he was a cub, will become the first animal of his species to be released in a sanctuary in the Brazilian savannah in Goias State close to Brasilia. The sanctuary, a preserve for wild cats, is in the first phase and is located on private lands but state funded. (Photo by Joedson Alves/EPA/EFE)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

A man rides a horse through flames during the annual “Luminarias” celebration on the eve of Saint Anthony's day, Spain's patron saint of animals, in the village of San Bartolome de Pinares, northwest of Madrid, Spain, January 16, 2017. (Photo by Paul Hanna/Reuters)

English actress and model Elizabeth Hurley launches Harrods beach and children's wear at the Knightsbridge store in London, England on December 6, 2006. (Photo by Daniel Deme/WENN)

Ma Jiaqi, 5, and her mother arrive at Beijing Railway Station for their train to Changchun of Jilin province, in Beijing, China, January 25, 2016. According to traffic police, over 2.9 billion trips will be made around China during the 40-day Spring Festival travel rush, which started on January 24. (Photo by Jason Lee/Reuters)

A performer wearing costumes walk on stilts before a show during a lantern fair at the beginning of Chinese Lunar New Year, in Xi'an, Shaanxi province, February 11, 2016. (Photo by Reuters/Stringer)

Participant wearing medieval costumes perform during an annual re-enactment of a battle near the village of Libusin, Czech Republic, April 23, 2016. About 2000 enthusiasts have come to simulate the medieval battle during the 24rd annual swordsmen gathering in Libusin village. (Photo by David W. Cerny/Reuters)