A young woman wearing no trousers hits the ski slopes at a ski resort in Xuzhou, in east China's Jiangsu province on January 13, 2015 in a promotional effort to equal “No Pants Subway Ride”, which was marked on January 11 this year. The promotional “No Pants Subway Ride” stunt on January 11 was held as commuters in some 60 cities around the world braved public transportation in their undies, which has gone global since its first staging by US group Improv Everywhere in New York in 2002. (Photo by AFP Photo)

Su Daocheng rides his home-made mechanical horse vehicle on a street in Shiyan, Hubei province January 18, 2015. Su spent 2 months making this 1.5 metre high and 2 metre long horse, which weighed 250 kilograms with 4 legs and 2 supportive wheels, local media reported. (Photo by Reuters/Stringer)

Mount Sinabung is seen during an eruption from Surbakti village in Karo, North Sumatra, Indonesia, April 20, 2015. The local government is preparing the relocation of residents from three of the villages that were destroyed. (Photo by Tibta Pangin/Getty Images/Anadolu Agency)

A prototype battery-powered plane, called Greased Lightning or GL-10 is pictured flying at NASA's Langley Research Center in this undated handout photo obtained by Reuters May 1, 2015. The plane, which has 10 engines and can take off like a helicopter and fly efficiently like an aircraft, is currently in the design and testing phase. (Photo by Reuters/NASA)

People walk past debris on May 3, 2015 in Bhaktapur, Nepal. A major 7.8 earthquake hit Kathmandu mid-day on Saturday, and was followed by multiple aftershocks that triggered avalanches on Mt. Everest that buried mountain climbers in their base camps. (Photo by David Ramos/Getty Images)

A model showcases designs on the runway at MGPIN 2015 Mao Geping Makeup Trends Launch show during Mercedes-Benz China Fashion Week Spring/Summer 2015 at Beijing Hotel on October 27, 2014 in Beijing, China. (Photo by Feng Li/Getty Images)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Members of a Star Wars fan club wear costumes of movie characters as they join a midnight premiere of the new Star Wars movie “Star Wars: The Force Awakens” at a cinema in Stuttgart, Germany, late 16 December 2015 night. Numerous fans of the science fiction movie series were gathering to attend one of the midnight premiere screenings all over Germany of the latest movie of the epic series – “Star Wars: The Force Awakens”. (Photo by Nikolai Huland/EPA)