Models showcase Valentine's Day underwear celebrating the results of a recent survey revealing that men find the lingerie, boxer shorts and vests, the biggest turn on ahead of February 14 Valentine celebrations, at Waterloo on February 2, 2006 in London, England. (Photo by Gareth Cattermole/Getty Images)

Bluebella Lingerie advertising photo shoot, Oxford Circus, London, Great Britain on September 14, 2017. Bluebella has staged its most daring lingerie campaign yet, sending 19 models to strut their stuff in skimp smalls on one of London's busiest junctions. Bluebella organised the show early in the morning to minimise congestion ahead of London Fashion Week which starts on Friday 15th September. The “models” included a medical PA, a company boss, four students, two actors, a musician and two writers. (Photo by Cavendish Press/LESAUVAGE/Bluebella)

A Muslim woman wearing a hijab walks past a lingerie advertisement in downtown Vancouver, British Columbia April 26, 2013. (Photo by Andy Clark/Reuters)

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A model, painted by the artist Avi Ram from Airbrush Hero, poses for a photo as part of a calendar project, at the Tower of David in Jerusalem's Old City, April 27, 2017. (Photo by Ronen Zvulun/Reuters)

People celebrate the pagan rite called “Kolyadki” and mark the New Year, according to the Julian calendar on January 13, in the village of Vosava, Belarus January 13, 2017. (Photo by Vasily Fedosenko/Reuters)

American actress, dancer and singer Jennifer Lopez strips down to her underwear as she prepares to film a new advertising campaign for luxury Italian lingerie firm “Intimissimi” in the last decade of July 2023. (Photo by Intimissimi/TNI Press)

Rita Ora performs an intimate gig at the newly relaunched Tezenis store at Oxford Circus crossing to celebrate her recent lingerie collaboration with Tezenis on December 13, 2016 in London, England (Photo by David M. Benett/Dave Benett/Getty Images for Tezenis)

Models walk down the runway during the Addition Elle/Ashley Graham Lingerie Collection fashion show during the Spring 2016 Style 360 on September 15, 2016 in New York City. (Photo by Fernando Leon/Getty Images)