Rita Ora strips down to promote the new Tezenis lingerie range on December 7, 2016. The British singer, 26, shows off her curves in the latest campaign for the Italian brand. (Photo by Splash News/Tezenis)

Italian disabled dancer Simona Atzori (top) performs, before a special audience with disabled athletes led by Pope Francis, in Paul VI hall at the Vatican October 4, 2014. (Photo by Tony Gentile/Reuters)

Italian Prime Minister Silvio Berlusconi and Miss Italia 2008 Miriam Leone appear on “Porta a Porta” in Rome, Italy on September 15, 2008. (Photo by WENN)

A statue by Maurizio Cattelan is displayed at the Milan Stock Exchange on July 26, 2011 in Milan, Italy. Italian pig farmers, who are members of the Coldiretti Italian Farmers Association, are protesting against unfair competition from foreign farmers. (Photo by Vittorio Zunino Celotto/Getty Images)

American actress Kate Hudson gives a shoutout to Italian luxury fashion house Maison Valentino in the second decade of July 2022. (Photo by katehudson/Instzgram)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.