Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Women wearing traditional hats, known as a non la, sell fruits in Hoi An, Vietnam April 4, 2016. The non la hats are made of readily available materials such as palm leaves, tree bark and bamboo and are visible everywhere in the city, a UNESCO World Heritage site. Hoi An's history as a busy trading port is evident throughout its architecture, a mix of eras and styles, with traditional wooden Vietnamese houses, Chinese temples and French colonial buildings. (Photo by Jorge Silva/Reuters)

A police officer sprinkles colored powder onto a police dog at Nepal's Central Police Dog Training School during a dog worship day as part of the Diwali festival, also known as Tihar Festival, in Kathmandu, Nepal, 10 November 2015. The Tihar festival is the second major festival for Nepalese Hindus and this year is held from 10 November 2015. (Photo by Narendra Shrestha/EPA)

A model wears a floral head dress as she promotes a chain of garden centres at the Royal Horticultural Soceity's Chelsea Flower Show in London, Britain, May 18, 2015. (Photo by Toby Melville/Reuters)

Riot police use a water cannon to disperse LGBT rights activist before a Gay Pride Parade in central Istanbul, Turkey, June 28, 2015. Turkish police fired water cannon and rubber pellets to disperse a crowd gathered in central Istanbul for the city's annual gay pride parade, a Reuters cameraman at the scene said. The police appeared intent on stopping the crowd gathering near Taksim Square, the cameraman said. Taksim is a traditional rallying ground for demonstrators and saw weeks of unrest in 2013. (Photo by Kemal Aslan/Reuters)

In this photo taken Thursday, August 13, 2015, a man walks past the charred remains of new cars at a parking lot near the site of an explosion at a warehouse in northeastern China's Tianjin municipality. Rescuers have pulled a survivor from an industrial zone about 32 hours after it was devastated by huge blasts in China's Tianjin port. Meanwhile, authorities are moving gingerly forward in dealing with a fire still smoldering amid potentially dangerous chemicals. (Photo by Ng Han Guan/AP Photo)

A prototype battery-powered plane, called Greased Lightning or GL-10 is pictured flying at NASA's Langley Research Center in this undated handout photo obtained by Reuters May 1, 2015. The plane, which has 10 engines and can take off like a helicopter and fly efficiently like an aircraft, is currently in the design and testing phase. (Photo by Reuters/NASA)

Local villagers ride a local coal powered steam train on March 27, 2015 at a station in the town of Shixi , Sichuan Province, in Southern China. While China boasts the world's most extensive high-speed rail infrastructure with over 16,000 kilometers of track, the Shixi-Bagou railway is still a primary connection for local villagers between towns and is kept alive by tourist cars carrying passengers for ten times the price. The rail line came into service in the late 1950s and the train was initially used to transport coal from a now-shuttered mine before passenger carriages were added. (Photo by Kevin Frayer/Getty Images)