Young Ian Archibald ponders the consequences of a complex critical study of beauty contestants during the Miss TV Times finals in London. (Photo by Central Press/Getty Images). 30 July 1971

TV and radio host Lizzie Cundy, 46, attends the World Premiere of “The Hatton Garden Job” at The Curzon Soho on April 11, 2017 in London, England. (Photo by Fame Flynet)

A mural signed by “TV Boy” and depicting Pope Francis and U.S. President Donald Trump kissing, is seen on a wall in downtown Rome, Italy on May 11, 2017. (Photo by Tony Gentile/Reuters)

English actress Michelle Keegan at “The Jonathan Ross Show” TV show, Series 18, Episode 7 in London, United Kingdom on December 4, 2021. (Photo by Brian J. Ritchie/Hotsauce/Rex Features/Shutterstock)

Colombian-American actress and TV personality Sofía Vergara in the second decade of December 2023 flaunts her figure in a body-hugging dress. (Photo by Sofiavergara/Instagram)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.