Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

An injured demonstrator receives aid during a protest against a lockdown planned for the capital this weekend to halt the spread of the coronavirus disease (COVID-19) in Belgrade, Serbia on July 7, 2020. (Photo by Marko Djurica/Reuters)

Revellers on the famous Otley Run in Leeds, United Kingdom enjoying the booze fuel pub crawl in time for May Bank Holiday weekend on April 30, 2021. (Photo by Nb press ltd)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Dawn at Blyth beach huts in Northumberland, with the prospect of warm weather over the coming weekend on Friday, October 8, 2021. (Photo by Owen Humphreys/PA Images via Getty Images)

A woman in costume stands on the street during pre-Halloween weekend party in Shanghai, China on October 28, 2023. During the last weekend before Halloween, which comes on Tuesday, 31 October 2023, hundreds of youngsters dressed in costumes overwhelmed the streets of Shanghai. Halloween in China become popular due to the influences of Western expats and foreign teachers. (Photo by Alex Plavevski/EPA/EFE)

A large variety of weapons were for sale at the Washington County Fairgrounds Gun Show that drew thousands of people over the weekend, on March 22, 2013. (Photo by Gary Porter)