A raccoon crawls out of its hiding place on the roof in Berlin, Germany on May 12, 2020. Every evening he leaves his sleeping place to go in search of food. (Photo by Britta Pedersen/dpa-Zentralbild/dpa)

Passengers from a passing train watch as rescue workers search a train which crashed in Karachi, Pakistan, November 3, 2016. At least 17 people have been killed and dozens more injured after two trains carrying hundreds of passengers collided in Pakistan's southern port city of Karachi, officials said. (Photo by Akhtar Soomro/Reuters)

A homeless street child looks in the window of a car in Jammu, India, Friday, January 6, 2017. Some 800 million people in the country live in poverty, many of them migrating to big cities in search of a livelihood and often ending up on the streets. (Photo by Channi Anand/AP Photo)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.