To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Contestants prepare to go on stage during the Miss International Queen 2015 transgender/transsexual beauty pageant in Pattaya, Thailand, November 6, 2015. Some 27 contestants from 17 countries, all born male, are competing in the week-long event for the crown of Miss International Queen. (Photo by Athit Perawongmetha/Reuters)

Isabella Santiago of Venezuela (C) is kissed by runner-ups after she was crowned Miss International Queen 2014 at the transgender/transsexual beauty pageant in Pattaya November 7, 2014. Some 22 contestants from 18 countries, all born male, competed in the week-long event for the crown of Miss International Queen. (Photo by Athit Perawongmetha/Reuters)

Adrian Reyes, representing Canada, prepares backstage before competing in the Miss International Queen pageant on June 24, 2023 in Pattaya, Thailand. Thailand hosts Miss International Queen, the largest and most prestigious international transgender beauty pageant. The pageant, held annually in Pattaya, Thailand is held takes place during Pride month. Throughout Thailand, Thai LGBTQ activists have held Pride events calling for equality and pressuring the incoming government to move forward with legislation that would allow marriage for all. (Photo by Lauren DeCicca/Getty Images)

Rio Takahashi of Japan gets ready for the final show of the Miss International Queen 2020 transgender beauty pageant in Pattaya, Thailand on March 7, 2020. (Photo by Soe Zeya Tun/Reuters)

Contestant Nathalie De Oliveira of Brazil prepares backstage before the final show of the Miss International Queen 2016 transgender/transsexual beauty pageant in Pattaya, Thailand, March 10, 2017. Thai contestant Jiratchaya Sirimongkolnawin was crowned Miss International Queen 2016. The 2016 show was postponed from November last year due to Thailand's mourning period of its late King Bhumibol Adulyadej who died at age 88 on October 13, 2016. (Photo by Athit Perawongmetha/Reuters)

Contestants in the Miss International Queen, a transgender beauty pageant, in Pattaya, Thailand, on Saturday, August 24, 2024. (Photo by Andre Malerba/ZUMA Press Wire/Rex Features/Shutterstock)

Miss Universe Zozibini Tunzi (C) waves at fans as she is driven through the streets of Johannesburg during her homecoming parade after being crowned in December 2019, Johannesburg, South Africa, 13 February 2020. Zozibini is the first black women to win the title. Miss Universe is an annual international beauty pageant that is run by the United States-based Miss Universe Organization. (Photo by Kim Ludbrook/EPA/EFE)