A clever PR stunt envisioned by art director Mike Lubrano who got the idea to convert the famous DeLorean DMC-12 from “Back to the Future” into a classic New York yellow cab. The goal would be to communicate the futuristic philosophy of fashion brand Nooka and to carry the message “Experience the Future”

Pedestrians stop to look at and photograph a DeLorean Motor Company DMC-12 customized to look identical to the car used in the film "Back to the Future Part II" and that will be part of a Lyft promotion in New York, October 21, 2015. In the 1989 movie, main character Marty McFly traveled to the future to October 21, 2015. (Photo by Lucas Jackson/Reuters)

A bulldog dressed as Marilyn Monroe poses for a photograph during the annual Tompkins Square Halloween Dog Parade in the Manhattan borough of New York City, October 24, 2015. (Photo by Stephanie Keith/Reuters)

Artist Jesús Prudencio loves cars and movies, if you couldn’t tell by his beautiful series of movie posters, titled Cars and Films, that focuses on an iconic automobile from each movie. From Back to the Future to Pulp Fiction, The Shining to The Italian Job, Prudencio’s colorfully minimal illustrations are a delight for any fan of cars and/or films.

A boy and a serviceman pose for a picture during Marines Day celebration in the Black Sea port of Sevastopol, Crimea, November 27, 2016. (Photo by Pavel Rebrov/Reuters)

A man looks on from the sea as Italian model and actress Elisa Sednaoui poses for photographers a day before the 72nd Venice Film Festival in Venice, Italy, September 1, 2015. Sednaoui will be hosting the opening and closing ceremonies of the film festival. (Photo by Stefano Rellandini/Reuters)