Zhang Shifan's sixth-generation facekinis in Shandong Province, Qingdao, East China. A woman credited with inventing the bizarre swimwear known as the “facekini” has now proudly presented the sixth generation of the iconic beach clothing. The new facekini models are not only more comfortable, they also come in a wider variety of colours and patterns, bringing both style and practicality to beach-goers in Qingdao City, in East China's Shandong Province, who fear tan lines. (Photo by CEN)

Sydneysiders take part in the “AIME Strut the Streets” in an attempt to break the Guiness record for the world's largest swimwear parade on December 7, 2012 in Sydney, Australia. The event was organised to raise funds and awareness for the not for profit charity organisation, the Australian Indigenous Mentoring Experience. (Photo by Lisa Maree Williams)

Models present creation for the 7th Hosa Cup China Swimwear Design contest and Hosa Swimwear Trend fashion show on day five of China Fashion Week A/W 2011 on March 28, 2011 in Beijing, China (Photo by Feng Li/Getty Images)

American model Emily Ratajkowski shows off her new swimwear line in the second decade of March 2022. (Photo by emrata/Instagram)

Models blow kisses on the runway wearing Liliana Montoya swimwear at a FUNKSHION fashion show during Swim Week, Sunday, July 23, 2017, in Miami Beach, Fla. (Photo by Lynne Sladky/AP Photo)

British actress Elizabeth Hurley poses for photographers during a beachside event to promote her swimwear range in Cannes, France on May 23, 2006. (Photo by Michel Dufour/WireImage)

The social media star Demi Rose, 23, posed for a sizzling new photoshoot to promote her new swimwear line in Ibiza, Spain on Monday, August 13, 2018. (Photo by KP Pictures)

Models walk down the runway during the Robb & Lulu swimwear show as part of Funkshion Fashion Week Swim, Friday, July 17, 2015, in Coral Gables, Fla. (Photo by Lynne Sladky/AP Photo)