To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Female bodybuilders compete in the annual Muscle Beach Championship bodybuilding and bikini competition at Venice Beach, California on September 7, 2015. Muscle beach Venice is one of two historic bodybuilding locations and took over as the most famous spot when the nearby Santa Monica Muscle beach was shutdown due to overcrowding. California Governor and actor Arnold Schwarzenegger used to be a regular amongst the many famous bodybuilders and actors who have trained there and still makes an occasional appearance. (Photo by Mark Ralston/AFP Photo)

A woman wearing a bikini stands next to fuel pumps as she waits to top up fuel at a petrol station in Kiev, Ukraine, September 26, 2015. One of the largest networks of petrol stations in Ukraine organized a campaign in which anyone who showed up in swimwear at a particular gas station during specified hours would receive free gasoline, according to representatives of the company. (Photo by Valentyn Ogirenko/Reuters)

Claire McGuire (C) smiles after winning the women's snowboard division of the Bikini & Board Shorts Downhill at Crystal Mountain, a ski resort near Enumclaw, Washington April 19, 2014. Skiers and snowboarders competed for a chance to win one of four season's passes. (Photo by David Ryder/Reuters)