To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

In this May 4, 2014 photo, a miner holds an amalgam of mercury and gold he mined after working a 28-hour shift at an illegal gold mining process, in La Pampa, in Peru's Madre de Dios region. Thousands of artisanal gold miners sweat through the long shifts and endure, for a few grams of gold, the perils of collapsing earth, limb-crushing machinery and the toxic mercury used to bind gold flecks. (Photo by Rodrigo Abd/AP Photo)

Sarah Bui poses for photographer, Brian Le around blossoming cherry trees, near the Tidal Basin on Thursday March 23, 2017 in Washington, DC. (Photo by Matt McClain/The Washington Post)

Tamberly Conway, bottom left, takes part in a large snowball fight in Dupont Circle on Sunday January 24, 2016 in Washington, DC. The Washington, DC area was blanketed by a large snow event. (Photo by Matt McClain/The Washington Post)

Nikki Laird poses ahead of the Australian Beach Volleyball Tour at Coolangatta Beach on March 12, 2021 in Coolangatta, Australia. (Photo by Matt Roberts/Getty Images)

Rapper Cardi B attends the 65th GRAMMY Awards on February 05, 2023 in Los Angeles, California. (Photo by Matt Winkelmeyer/Getty Images for The Recording Academy)