To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

An Indian couple stained with colored powder enjoys a loving moment during the Holi festival celebrations in Chennai, India, 18 March 2022. Holi, also known as the “Festival Of Colors” is an ancient Indian Hindu festival symbolizing the victory of good over evil and marking the arrival of spring. It is held with joyful gatherings during which revelers cover each other in colored powders. (Photo by Idrees Mohammed/EPA/EFE)

In this photo taken on Sunday, March 10, 2019, a little girl laughs during a ritual marking the upcoming Clean Monday, the beginning of the Great Lent, 40 days ahead of Orthodox Easter, on the hills surrounding the village of Poplaca, in central Romania's Transylvania region. Romanian villagers burn piles of used tires then spin them in the Transylvanian hills in a ritual they believe will ward off evil spirits as they begin a period of 40 days of abstention, when Orthodox Christians cut out meat, fish, eggs, and dairy. (Photo by Vadim Ghirda/AP Photo)

People dressed as a dancing devils with giant mask dance on a street, during a traditional celebration in Naiguata, Venezuela, Thursday, May 31, 2018. Carrying in their hands striking masks mostly animals and sea monsters, hundreds of men, women and children went out to dance frantically as possessed by evil spirits in an ancient ritual known as Dancing Devils of Naiguata, the unorthodox way of the coastal towns of Venezuela to venerate God during the celebrations of Corpus Christi. (Photo by Ariana Cubillos/AP Photo)