241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.

Passengers from a passing train watch as rescue workers search a train which crashed in Karachi, Pakistan, November 3, 2016. At least 17 people have been killed and dozens more injured after two trains carrying hundreds of passengers collided in Pakistan's southern port city of Karachi, officials said. (Photo by Akhtar Soomro/Reuters)

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