To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

A woman takes a picture of people posing in front of “Zinzow”, a “Transformers-inspired” sculpture constructed from scrap metal in Podgorica, July 22, 2014. Danilo Baletic, 22, makes sculptures of his childhood cartoon heroes, “Transformers”, from scrap metal. In the last two years he has made seven “Transformers” sculptures that are placed on the streets of Montenegro's capital Podgorica as part of an exhibition called “Transformers defending Podgorica”. (Photo by Stevo Vasiljevic/Reuters)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

Vivian Odhiambo, 24, frys samosas in the trading centre of Kogelo, west of Kenya's capital Nairobi, July 14, 2015. Odhiambo said, “Obama is our hero and we wait to welcome him back home again. We in Kogelo have witnessed general growth and we are proud of being associated with the Obamas”, she added. As U.S. President Barack Obama visits Kenya, a personal connection to his father's birthplace of Kogelo dominates a trip that Kenyans view as a native son returning home. Residents from a herdsman to a housewife share their views on what Obama has achieved and what they would like to see next. (Photo by Thomas Mukoya/Reuters)