To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Tourists play in front of a 3D painting on the wall of a house in Luoyuan village, Jinhua, Zhejiang province, August 26, 2015. The village hired a team to put on 3D paintings all over the valley as a method to attract tourists and improve the income of local villagers, according to local media. (Photo by Reuters/China Daily)

Artist Rachel Stubbs works on the final touches of a sand sculpture she has built as part of this year's “Once Upon a Time” themed annual Weston-super-Mare Sand Sculpture festival on April 16, 2014 in Weston-Super-Mare, England. Due to open on Good Friday, a team of award winning sand sculptors from across the globe have been working to create sand sculptures influenced by fairy tales and fables but that also include some current television and cinema blockbuster hits such as The Hunger Games, Game of Thrones and The Hobbit. (Photo by Matt Cardy/Getty Images)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)