A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

A German contestant adjusts his helmet during the “Battle of Nations” in Aigues-Mortes, southern France, Friday, May 10, 2013 where Middle Ages fans attend the historical medieval battle competition. The championship will be attended by 22 national teams, which is twice the number it was last year. The battle lasts until May 12. (Photo by Philippe Farjon/AP Photo)

Actors and figurants participate in the staging of the Live Stations of the Cross and Procession of the Dead Lord during the celebration of the easter in the Medieval Village of Ourem, Portugal, 15 April 2022. The Live Stations of the Cross is dramatized by about 100 actors and extras from the local community, besides the requalification of the Castle and Palace of the Counts of Ourem that will provide a new setting, a new protagonist will embody Jesus Christ along the 14 stations of the Stations of the Cross. (Photo by Paulo Cunha/EPA/EFE)

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Moscow’s Red Square has seen its share of strange stuff over the centuries, from medieval public executions to artistic self-mutilations. But a giant Louis Vuitton suitcase took many Muscovites completely by surprise. The 9-meter high, 30-meter long building covered in iconic gold-on-brown pattern erected last week is to host a historic exhibition.