Rihanna performs onstage during the 2016 MTV Video Music Awards at Madison Square Garden on August 28, 2016 in New York City. (Photo by Noam Galai/FilmMagic)

A general view of the Vintage and Rare Guitars shop on Denmark Street on April 20, 2011 in London, England. Denmark Street, in the Soho area of central London, traces its musical connections back to the 1890s and is famous for its connection to contemporary British music after recording studios started setting up there in the 1960s. Many world-renowned recording artists, including: Jimi Hendrix, The s*x Pistols and Elton John have played and recorded in the street. The Rolling Stones recorded their first album in 1964 at the street's Regent Sounds Studio's. Known as London's 'Tin Pan Alley' Denmark Street is regarded as one of, if not the, best music streets in Europe and contains numerous specialist music shops, with many boasting of a long and prestigious musical history.

Sky attends the 2018 MTV Video Music Awards at Radio City Music Hall on August 20, 2018 in New York City. (Photo by Stephen Lovekin/Rex Features/Shutterstock)