Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

Following a large air raid by German bombers, local people, coming out of their air raid shelters found a bus standing on end in a large crater, in Balham, London, October 15, 1940. (Photo by AP Photo)

Finding just the right spot above the clouds at Camp 1 on Ama Dablam, Danuru Sherpa uses his iPhone to catch up with friends and family. Even at 18,500 feet (5,654 meters), climbers here can check their email and other dispatches from the world below. (Photo by Aaron Huey/National Geographic)

Saraa Mutawkil (R), 18, practises boxing at Al Rabie club in Omdurman May 10, 2016. (Photo by Mohamed Nureldin Abdallah/Reuters)

Vets of Animals Asia Foundation's Vietnam Bear Rescue Center hold a paw of a sun bear as they check its health while it is rescued from a Vietnamese family in Nam Dinh province, south of Hanoi, Vietnam August 18, 2016. A man in northern Vietnam has voluntarily handed over a bear his family had caged for seven years to an animal rights organization, which will take it to a nearby sanctuary. (Photo by Reuters/Kham)

A hot air balloon flies close to the ground in the Jezreel Valley in northern Israel during an international hot air balloon festival October 14, 2014. (Photo by Nir Elias/Reuters)

In this undated photo made available by journal Nature on January 15, 2014, a northern bald ibis (Geronticus eremita) flies in Tuscany, Italy. A new study released Wednesday, January 15, 2014 says the birds choreograph the flapping of their wings, getting a boost from an updraft of air in the wake of the flapping wings by flying behind the first bird and off to the side. When a flock of birds take advantage of these aerodynamics, they form a V. (Photo by Markus Unsöld/AP Photo)

A man covered in motor oil, poses for a picture next to a girl dress a traditional clothes during a festivities in honor of Santo Domingo de Guzman in Managua, Nicaragua, Saturday, August 1, 2015. Some of the faithful coat their bodies in a black motor oil, red paint and wear traditional clothes as a promise for a prayer or miracle they believe was performed or answered by Managua's patron saint, Santo Domingo de Guzman. (Photo by Esteban Felix/AP Photo)