To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A resident walks on a makeshift walkway above a flooded street from the rising Rio Solimoes, one of the two main branches of the Amazon River, in Careiro da Varzea of Amazonas State, Brazil, June 30, 2015. According to the state Civil Defense, more than 460,000 people were affected by strong rains in the state. (Photo by Bruno Kelly/Reuters)

Fishermen pull up a live 2.5 metre crocodile in their net in the Western Amazon region, Brazil on September 20, 2017. The fishermen were fishing for a large river fish called Arapaima but sometimes crocodiles become stuck in the nets as well. (Photo by Carl de Souza/AFP Photo)

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.