To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

French fashion model Cindy Bruna walks the runway of the Julien x Gabriela AW23 show during London Fashion Week at Freemasons Hall on February 19, 2023 in London, England. (Photo by Dave Benett/Getty Images for Julien MacDonald)

A devotee carrying an idol of the Hindu god Ganesh, the deity of prosperity, jumps into the Sabarmati river to immerse the idol during the 10-day-long Ganesh Chaturthi festival in Ahmedabad, India, September 11, 2016. (Photo by Amit Dave/Reuters)

A Hindu devotee performs a stunt with fire during a rehearsal for the annual Rath Yatra, or chariot procession, which commemorates a journey by Hindu god Jagannath, his brother Balabhadra and sister Subhadra, in specially made chariots, in Ahmedabad, India, June 26, 2016. (Photo by Amit Dave/Reuters)

Manchester City's Phil Foden celebrates after scoring his side's sixth goal during the Champions League round of 16 second leg, soccer match between Manchester City and Schalke 04 at Etihad stadium in Manchester, England, Tuesday, March 12, 2019. (Photo by Dave Thompson/AP Photo)

Two helicopters are seen following a collision near Seaworld, on the Gold Coast, Australia, 02 January 2023. Four people are dead and another 13 injured after two helicopters collided before one crashed into the Broadwater on the Gold Coast. (Photo by Dave Hunt/EPA/EFE/Rex Features/Shutterstock)