Contestants congratulate Chelsea Morgensen (R) of Hollywood, California as she is crowned Miss Hooters International 2017 during the 21st Annual Hooters International Swimsuit Pageant at The Pearl concert theater at Palms Casino Resort on July 12, 2017 in Las Vegas, Nevada. (Photo by Alamy Stock Photo)

Festival-goers enjoy on Shipyard Island, the venue of the 24th Sziget (Island) Festival in Northern Budapest, Hungary, 12 August 2016. The festival is one of the biggest cultural events of Europe presenting art exhibitions, theatrical and circus performances and music concerts. (Photo by Polyák Attila/Origo.hu)

“Gangnam Style” star PSY's new music video had been watched more than 10 million times on YouTube less than 24 hours after he unveiled his much-anticipated new dance in Seoul, the website showed Sunday. Photo: PSY performs at his concert “Happening” in Seoul, on April 13, 2013. The South Korean pop star's first new single since his viral hit “Gangnam Style” is stealing attention from inter-Korean tensions. (Photo by Kin Cheung/Associated Press)

Members of Japanese idol group Kamen Joshi (Masked Girls) pose for a photo after a rehearsal for a concert at their theatre in Tokyo's Akihabara district, Japan March 17, 2016. For countless girl and pop-idol bands in Japan, standing out from the crowd can be daunting, but one group – “Kamen Joshi” – seems to have found the answer by hiding behind masks. The Tokyo-based all female band has 18 members, split into three groups that perform across Japan and elsewhere in Asia. (Photo by Toru Hanai/Reuters)

A woman takes part in a global March for marijuana in Medellin, Colombia, May 7, 2016. The Global Marijuana March (GMM) is an annual rally held at different locations across the planet. It refers to cannabis-related events that occur on the first Saturday in May, or thereabouts, and may include marches, meetings, rallies, raves, concerts, festivals and information tables. (Photo by Fredy Builes/Reuters)

Gisele Marie, a Muslim woman and professional heavy metal musician, plays her Gibson Flying V electric guitar during a concert in Sao Paulo December 16, 2014. Based in Sao Paulo, Marie, 42, is the granddaughter of German Catholics, and converted to Islam several months after her father passed away in 2009. Marie, who wears the Burka, has been fronting her brothers' heavy metal band “Spectrus” since 2012. (Photo by Nacho Doce/Reuters)

Cuban girls dressed as nurses and a lizard wait for their turn to dance during a visit by the Gay Men's Chorus of Washington in Havana July 13, 2015. The choir made its first appearance on July 12, 2015 in Cuba as part of a tour that will include a dozen concerts in the context of the restoration of relations between the island and the United States. (Photo by Enrique de la Osa/Reuters)

“Over three years I photographed fans outside different concerts. I was fascinated by the different tribes of people that attended them, and how people emulated celebrity to form their identity. As I photographed the project I began to see how the concerts became events for people to come together with surrogate “families”, a chance to relive their youth or try and be part of a scene that happened before they were born” – James Mollison.

Photo: Madonna fans. (Photo by James Mollison)