A student participates in celebrations ahead of the Janmashtami festival, which marks the birth anniversary of Lord Krishna in Mumbai, India, August 23, 2016. (Photo by Danish Siddiqui/Reuters)

Mother and daughter volunteers Niki, right, and Rachel practice their pancake tossing technique in the streets of Wimborne model town and gardens before taking part in the Wimborne Minster virtual pancake race, in Wimborne, England, Tuesday February 16, 2021. Although a physical race cannot take place this year due to the coronavirus restrictions, Wimborne Minster has invited people to film themselves tossing a pancake for 30 seconds and posting it to Facebook. (Photo by Andrew Matthews/PA Wire via AP Photo)

An Iraqi man cooks traditional Masgouf fish on a barbecue for sale in the Karada market July 02, 2014. Masgouf, one of the national dishes of Iraq is a grilled carp seasoned with olive oil, rock salt, tamarind and ground turmeric. (Photo by Scott Nelson for the Washington Post)

An upside-down pair of pants is seen atop a mound of snow, Wednesday, February 20, 2019, the result of yet another snow storm to hit Omaha, Neb. The latest winter storm dumped more snow on top of the existing snow, creating a problem of what to do with all the cleared snow. (Photo by Nati Harnik/AP Photo)

Storm chaser Brad Mack from Buena Park California videotapes a rotating supercell storm west of Newcastle, Texas April 9, 2013. Many of the storms in Tornado Alley that were forecast to be severe this week were taken out by a cold front from Canada. Picture taken April 9, 2013. (Photo by Gene Blevins/Reuters)

A Russian daredevil has captured a vertigo-inducing selfie – while standing on top of a Dubai skyscraper. Nineteen-year-old Alexander Remnev scaled the Princess Tower – the worlds tallest residential building at 1,350ft – before getting his camera out to take these stomach-churning pictures. Photo: He leans on the very top of the tower as he takes this vertigo-inducing picture. (Photo by Alexander Remnev/Caters News)

In this February 2, 2014 photo, people take pictures inside a cave at Apostle Islands National Lakeshore in northern Wisconsin, which has been transformed into a dazzling display of ice sculptures by the arctic siege gripping the Upper Midwest. (Photo by Brian Peterson/AP Photo/Minneapolis Star Tribune)

241543903 (a.k.a “Heads in Freezers”) is a numerical keyword associated with a photo meme that involves people taking pictures with their heads in the freezer & sharing them online. By tagging a series of image files with a cryptic number, a high level of search engine optimization can be easily achieved. As a result, typing “241543903” into image search engines like Google Images successfully yields pages after pages of pictures showing people’s heads in freezers.
In 2009, David Horvitz started the “Heads in Freezers” meme. Participants took photos of their heads in freezers, tagged them with “241543903” and uploaded them to social media sites like Tumblr.