Gianluca Pardelli is something of an expert on markets. For the past two years, he’s travelled across eastern Europe, from Azerbaijan to Uzbekistan, Moldova to Georgia, photographing them. Here: Telavi, Georgia. (Photo by Gianluca Pardelli)

Reveller Jacqueline Fernandez looks on in the rain during the 26th Annual Kensington Market Winter Solstice Parade in Toronto, Canada, December 21, 2015. (Photo by Mark Blinch/Reuters)

A fishmonger prepares fresh festive seafood supplies at the Sydney Seafood Market on December 23, 2011 in Sydney, Australia. The annual 36-hour seafood marathon commenced today with thousands of Sydney shoppers expected to flock to the Sydney Seafood Market to find the freshest possible seafood catch for Christmas Day feasts. (Photo by Brendon Thorne/Getty Images)

In this April 28, 2015 file photo, heads of tuna on a cart are carried by a fish dealer after the day's auction at Tsukiji Wholesale Market in Tokyo. In one of the biggest of Japan's many New Year holiday rituals, early on Tuesday, January 5, 2016, Tokyo's Tsukiji market will auction off with much fanfare a huge, glistening tuna, likely destined for one of the big sushi chains. If all goes as planned, it will be the last such auction at 80-year-old Tsukiji. (Photo by Shuji Kajiyama/AP Photo)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

A participant covered in coloured powder gestures as she stands near a Syrian army soldier during “I Love Damascus” marathon at Umayyad Square in Damascus, Syria October 7, 2016. (Photo by Omar Sanadiki/Reuters)