A lady smiles during the annual Calabar cultural festival in Calabar, Nigeria, December 28, 2015. Picture taken December 28, 2015. (Photo by Reuters/Stringer)

Lutricia Bock of Germany falls down as she performs during the ladies short program at the ISU European Figure Skating Championship in Bratislava, Slovakia, January 27, 2016. (Photo by David W. Cerny/Reuters)

American singer, songwriter, and actress Lady Gaga attends the 27th annual Critics Choice Awards at the Savoy Hotel in London, Britain on March 13, 2022. (Photo by Henry Nicholls/Reuters)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.