To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Francisco Javier Moreno (L), 35, and his wife Maria Auxiliadora Canca, 34, dressed as bandits pose for a photo with their horse as they participate in the third edition of “Ronda Romantica” (Romantic Ronda) in Ronda, southern Spain, May 16, 2015. Ronda Romantica is a cultural, historical and tourist event during the three days where thousands of people of Ronda and about fifty towns around of “Serrania de Ronda” (Ronda Mountain Ranges), dressed in traditional costumes, recreate the era of the bandits, drovers and romantic travelers in the nineteenth century. (Photo by Jon Nazca/Reuters)

General Augusto Pinochet, the President of Chile, with the Argentinian President, Maria Estela Martinez De Peron, at a dinner given in his honour in Buenos Aires. (Photo by Keystone/Getty Images). 22nd April 1975

The Ray and Maria Stata Center is shown on the campus of the Massachusetts Institute of Technology February 22, 2006 in Cambridge, Massachusetts. The Institute admitted its first students in 1865 and continues with the mission to advance knowledge and educate students in science, technology, and other areas of scholarship. (Photo by Joe Raedle/Getty Images)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)