Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Seized plastic handguns which were created using 3D printing technology are displayed at Kanagawa police station in Yokohama, south of Tokyo, in this photo taken by Kyodo May 8, 2014. Yoshimoto Imura became the first man to be arrested in Japan for illegal possession of two guns he created himself using 3D printing technology, Japanese media said on Thursday. The 27-year-old, a college employee in the city of Kawasaki, was arrested after police found video online posted by Imura claiming to have produced his own guns. Gun possession is strictly regulated in Japan. Police raided Imura's home and found five guns, two of which could fire real bullets, Japanese media said. (Photo by Reuters/Kyodo)

A soldier poses with a Hythe Mk III Gun Camera during training activities at Ellington Field, Houston, Texas in April of 1918. The Mk III, built to match the size, handling, and weight of a Lewis Gun, was used to train aerial gunners, recording a photograph when the trigger was pulled, for later review, when an instructor could coach trainees on better aiming strategies. (Photo by Harry Kidd/WWI Army Signal Corps Photograph Collection via The Atlantic)

A military police officer aims his gun to a demonstrator during a protest in Brasilia, Brazil, Tuesday, April 7, 2015. The officer had picked up a bottle that was thrown towards them but did not fire his gun and backed away. Thousands of workers have staged rallies in 12 cities across Brazil to protest against a proposed law that would allow companies to outsource their labor force. (Photo by Eraldo Peres/AP Photo)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

Mr. Grindell Matthews with his latest invention, the new photographic gun which is the latest development in sky signs. 1933. It can throw a beam of light 15 miles into the sky. (Photo by Fox Photos)