To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.

Dr. Hannah Cobb from The University of Manchester looks at a viking sword during a viewing at CFA Archaeology of artefacts discovered from the first fully intact Viking boat burial site on October 18, 2011 in Edinburgh, Scotland. (Photo by Jeff J Mitchell/Getty Images)

A Christie's auction house employee wears The Rosebury pearl and diamond tiara, bracelet and brooch on June 6, 2011 in London, England. The jewels, which formerly belonged to Hannah, Countess of Rosebury, feature in Christie's “Important Jewels” sale which take places in London on June 8, 2011. (Photo by Oli Scarff/Getty Images)

A baby turtle's perilous first moments are captured as it takes to the sea for the first time on Heron Island in Queensland, Australia in July 2022. Predators such as sharks, birds, and pollution mean that approximately only one out of every 1000 turtles that hatch make it to adulthood, with some not even reaching open ocean. Amateur photographer (Photo by Hannah Mitchell/Solent News & Photo Agency)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)