Participants learn how to survive in the wild, including tips on how to make it through a zombie invastion at a “Zombie First Responder” course March 11, 2012 in Sandy, Oregon. In an intensive 2-day curriculum participants train in everything from wilderness and urban survival, nerf or nerd weaponry, stealth and evasion, and proper zombie “disposal”. (Photo by Natalie Behring/Getty Images)

When Stu Thomson (Cut Media) and Danny MacAskill approached us (Santa Cruz Bicycles) with the idea of being the first to tackle the Black Cuillin ridge on a bicycle, we were in from the start. Located on the Isle of Skye (Danny’s home on the west coast of Scotland) the ridge is infamous for its jagged trails, wild weather and dramatic climbing route up the “Inaccessible Pinnacle”.

“Unexpected x2 (a.k.a. “how much is that doggie in the window”)”. Taiwan, 2011. (Photo and caption by Asian (Street) Impressions)

A protester from the People for the Ethical Treatment of Animals (PETA) displays a placard from a bathtub as a people looks on during a demonstration to call on the public to eat more vegetables to save water, in Sao Paulo on August 2, 2016. (Photo by Cris Faga via ZUMA Wire)

People look at a dead pilot whale on a beach in Panadura on November 3, 2020. Rescuers and volunteers were racing since November 2 to save about 100 pilot whales stranded on Sri Lanka's western coast in the island nation's biggest-ever mass beaching. (Photo by Lakruwan Wanniarachchi/AFP Photo)

China Airlines stewardess Wang Wen Hwang leaps from the burning China Airlines plane after assisting the passengers to safety February 27, 1980. Miss Wang saved most of the lives of the passengers despite her injuries. She was the last to leave the planes. (Photo by AP Photo)

A dog looks at a five-meter-long sperm whale stranded at San Bartolo beach, in Lima, on August 20, 2019. Surfers and policemen saved Tuesday an injured whale which remained stranded some hours at a beach in southern Lima, police informed. (Photo by Ernesto Benavides/AFP Photo)

Schoolchildren with face paint resembling tigers take part in a “Kids for Tigers” campaign in Bangalore, India 27 January 2023. The campaign tries to raise awareness on environmental education with outreach programs, workshops, and information on saving tigers in schools and colleges across the country. (Photo by Jagadeesh N.V./EPA/EFE)