A man helps a child to dress as Jawa, a character from the Star Wars movie series, during an event organised by Star Wars fan club Monterrey in Monterrey, Mexico, December 13, 2015. (Photo by Daniel Becerril/Reuters)

In this Sunday June 13, 1988 file photo West German police officers arrest an English soccer hooligan who sticks out his tongue. Rioting broke out between some 100 hooligans and the police in downtown Stuttgart, West Germany following the European Soccer Championships match between England and Ireland. England was defeated by Ireland 0-1. (Photo by Kraufmann/AP Photo/File)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.

A worker puts the final touch to a replica of a giant eagle and pharaons made with lemons and oranges which shows a scene of the movie “Cleopatra” during the Lemon festival in Menton, southern France, February 10, 2016. Some 140 metric tons of lemons and oranges are used to make displays during the 83rd festival, which is themed “Cinecitta”, and runs from February 13 through March 2. (Photo by Eric Gaillard/Reuters)

A worker works on a “Transformers” replica on the outskirts of Shanghai, June 18, 2014. Li Lei, owner of a small factory, uses his spare time and money to build “Transformers” replicas for rent or sale. The new Transformers movie, which is premiering later this month, has brought the factory many new orders, according to Li. (Photo by Aly Song/Reuters)