Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Daredevil motorcycle rider Captain Shivam Singh (C) from the “Tornadoes” motorcycle acrobatic team of the Indian Armed Forces comes out ablaze after catching fire while riding his bike through a tunnel of fire during an attempt to break the Guinness Book of World Records in Bangalore on November 10, 2020. Shivam Singh broke the Guinness Book of World Records passing 127 m and escaped with minor injuries. (Photo by Manjunath Kiran/AFP Photo)

An Iowa State Patrol trooper works the scene of an overturned semi truck along the westbound shoulder of Interstate 80 near Anita, Iowa, on Wednesday, December 15, 2021, after a band of intense weather crossed through the area. A powerful storm system is blowing through the Great Plains and Midwest, combining with unusually warm temperatures to close highways and prompt numerous tornado warnings. (Photo by Bryon Houlgrave/The Des Moines Register via AP Photo)

Undated UK Ministry of Defence handout photo of an RAF Tornado GR4 which has been painted in Gulf War “desert pink” paint scheme to honour the aircraft type's almost continuous operational service since the Royal Air Force helped liberate Kuwait from Saddam Hussein's forces, taken by SAC Rose Buchanan, which has been shortlisted for the general public to pick their favourite RAF Image of the Year. (Photo by SAC Rose Buchanan/MoD Crown Copyright/PA Wire)

Belgium's Davina Philtjens comforts Italy's Manuela Giugliano sitting on the ground at the end of the Women Euro 2022 group D soccer match between Italy and Belgium at the Manchester City Academy Stadium, in Manchester, England, Monday, July 18, 2022. Belgium won 1-0 to advance to the quarterfinals. (Photo by Jon Super/AP Photo)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

A year ago, we at HootSuite showed just how much we love Game of Thrones with our Social Media Winter is Coming infographic. The infographic was a visual representation of the quiet battles being fought between many social networks, who were building walls and blocking access between their respective sites and apps. That graphic was a hit with the social media community, so we knew we had to take things up a notch for this season’s premiere. Enter the Game of Social Thrones video.

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.