Artist Joe Hill poses on his 3D artwork, from the “Joe and Max” project as part of an advertising campaign, during its presentation at a park in Moscow, Russia, July 4, 2015. (Photo by Sergei Karpukhin/Reuters)

Armed Syrian Turkmen villagers are seen near the northern Syrian village of Yamadi, near the Turkish-Syrian border, Syria, November 24, 2015. Turkey shot down a Russian warplane near the Syrian border on Tuesday saying it had repeatedly violated its air space, one of the most serious publicly acknowledged clashes between a NATO member country and Russia for half a century. (Photo by Reuters/Stringer)

Several beaches along South Florida's Atlantic coast line were closed after thousands of sharks were seen migrating in the waters. The sharks were migrating from Boca Raton to Jupiter since the beginning of March, marine biologists told NBC Miami. Photo: A spinner shark swims just offshore on Midtown Beach in Palm Beach on Tuesday. (Photo by Jeffrey Langlois/Palm Beach Daily News)

Everyone wants to get something for nothing - whether it's a lucky upgrade that means you can turn left when you get on a plane instead or heading off into the economy seats, or even getting a few extra features thrown in for free when you buy a new car.

As some of the sharpest businesses around, no-one understands this quite as well as casinos and that's why they all have a system that they call comps. It's short for "complimentary offers" and these are special treats specially designed to reward you for your loyalty to the casino in question. They're basically bonuses.

American singer Michael Jackson (1958–2009) arrives at Heathrow Airport with his manager Frank DiLeo, on his Bad World Tour, 11th July 1988. (Photo by Dave Hogan/Getty Images)

Pro-Russian rebels stand near a monument during a ceremony to honour the World War Two defenders of Donetsk from Nazi forces, in Donetsk, in this September 8, 2014 file photo. (Photo by Marko Djurica/Reuters)

Iraqis who have fled fighting between security forces and al-Qaida inspired militants in their hometown of Tal Afar arrive in a car at Germawa camp for displaced Iraqis, in a hot dusty plain in the largely-autonomous Kurdish area of Dahuk, 260 miles (430 kilometers) northwest of Baghdad Tuesday, June 17, 2014. (Photo by AP Photo)

In this September 27, 2017 file photo, girls walk past a wall riddled with bullet holes from shootings between rival drug traffickers, at the Rocinha slum, in Rio de Janeiro, Brazil. Violence is on the rise in Rio's slums after several years of decline, and the killings of kids have shocked even residents long inured to deaths from gangs and police. (Photo by Silvia Izquierdo/AP Photo)