While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)

In this Monday, July 25, 2016 photo, skydiver Luke Aikins smiles as he jumps from a helicopter during his training in Simi Valley, Calif. After months of training, this elite skydiver says he's ready to leave his chute in the plane when he bails out 25,000 feet above Simi Valley on Saturday. That's right, no parachute, no wingsuit and no fellow skydiver with an extra one to hand him in mid-air. (Photo by Jae C. Hong/AP Photo)

A couple is walking hand-held up Kronsberg, just outside Hanover, Germany on April 7, 2020, when the moon rises on the horizon as the so-called supermoon. The moon reaches its perigee, i.e. the point closest to the Earth's orbit, on the night of 7-8 April as a full moon and therefore appears particularly large to the human observer. (Photo by Julian Stratenschulte/dpa via ZUMA Press)

British model Megan Barton-Hanson seen at the filming of Celebs Go Dating at Opium club on August 07, 2019 in London, England. (Photo by Splash News and Pictures)

The Arabian mare “Jenny” curiously sniffs at the child of Raphael Wöllstein, who is on his way to the train, on her daily walk through the Fechenheim district of Frankfurt, Germany on March 8, 2019. Her owner opens the stable door for the 22-year-old horse every morning. Then the animal can decide for itself where it wants to spend the day. So that nobody thinks she's escaped, a sign with the inscription “My name is Jenny, didn't run away, just go for a walk” is on the halter. (Photo by Boris Roessler/dpa)

In this photo provided by Mickey Nuttall, members of an international team of skydivers join hands, flying head-down to build their world record skydiving formation, Friday, July 31, 2015, over Ottawa, Ill. (Photo by Jason Peters via AP Photo)

An Indian girl smiles under a water splash at a water park as the temperatures reached 38 degree Celsius in Calcutta, eastern India, 12 June 2016. The summer or pre-monsoon season lasts from March to July in eastern India with the highest day temperatures ranging from 38 to 45 degrees Celsius. (Photo by Piyal Adhikary/EPA)

Large waves break at Burleigh Heads on the Gold Coast,, Queensland, Australia, 05 June 2016. Recent wild weather unleashed heavy rainfalls, powerful winds and abnormally high tides in Southeast Queensland and northern New South Wales. (Photo by Dan Peled/EPA)