Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

An injured fan is helped by a riot policeman during clashes between Red Star Belgrade and Partizan Belgrade fans in the stadium before the teams' Serbian Superliga soccer match in Belgrade, April 25, 2015. Serbian league leaders Partizan Belgrade held champions and bitter city foes Red Star to a 0-0 draw in a derby match marred by bad crowd trouble before kickoff on Saturday. The start was delayed for 45 minutes after home Red Star supporters pelted riot police with seats and flares, forcing officers to retreat from the north tier that houses the club's diehard fans. (Photo by Marko Djurica/Reuters)

A pro-Russian armed man secures crash site wreckage of the Malaysia Airlines Boeing 777 plane (flight MH17) at the site of the plane crash near the settlement of Grabovo in the Donetsk region November 16, 2014. Local emergency services have begun collecting parts of the wreckage from its crash site in the middle of the conflict zone, Dutch air accident investigators said on Sunday. Dutch inspectors had hoped to collect the parts themselves, following the downing of the flight on July 17 that killed 298 people, two thirds of them Dutch citizens. But they remain concerned about the safety of their staff in the rebel-held conflict zone, and so have decided to work with local services following an initial focus on finding human remains and belongings. (Photo by Antonio Bronic/Reuters)

Trained by Dutch photographer Ellen van Deelen to hold different musical instruments and pose for the camera, the Roosendaal Rats are considered very talented by their owner. She confesses rats weren’t exactly her favorite creatures, but, after buying these two, she realized they are highly intelligent creatures.

Dutch collaborators under arrest at Nijmegan, Holland. They were rounded up after the capture of Nijmegan Bridge by the Allies. (Photo by H. Warhurst/PNA Rota/Getty Images). 1945

Stagecoach tests the amphibious bus, on the River Clyde on February 9, 2010 in Glasgow, Scotland. The Ј700,000 Dutch made amfibus could eventually replace the existing ferry service which is being scraped in March due to costs. (Photo by Jeff J Mitchell/Getty Images)

For our latest mission, we put a Carnegie Hall orchestra in the middle of New York City and placed an empty podium in front of the musicians with a sign that read, “Conduct Us.” Random New Yorkers who accepted the challenge were given the opportunity to conduct this world-class orchestra. The orchestra responded to the conductors, altering their tempo and performance accordingly. This project was a collaboration with Carnegie Hall and Ensemble ACJW.