A tourist walks inside the Ice Palace glacier hollow at Hintertux glacier, located at around 3250 meters above sea level, in Zillertal, Austria, 02 March, 2016. The hollow's temperature remains constant at 0 degrees Celsius, in summer and winter alike, and is also used by the University of Innsbruck for scientific research projects. (Photo by Lisi Niesner/EPA)

A Japanese girl poses in a costume at a Chara Fes (character festival) event on October 26, 2003 in Tokyo. Cosplay (costume play) is becoming popular among Japanese youths, whereby participants dress up as their favourite characters from comics, computer games and animation. (Photo by Junko Kimura/Getty Images)

Participants enjoy the “Color Me Run” festival in Hanoi, Vietnam, 28 May 2016. The festival which was inspired by the Holi Festival from India, attracted thousands of teenagers this year. (Photo by Luong Thai Linh/EPA)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

Japanese chorus girls appear to be drilling in military tactics atop their theater building as they perform salutes, June 30, 1937. The officer is from the Japanese regular army and says the girls display more rhythm in their drills than do the regular troops. (Photo by AP Photo)