Since her stint in the 2019 Love Island villa, where she made the nation laugh, Irish television personality Maura Higgins has been working as a brand ambassador for Ann Summers. And the 31-year-old has really set pulses racing in her latest edit with the saucy lingerie brand. Available online and in stores from today, December 1, 2021, Maura has looks absolutely stunning in the new Ann Summers Christmas campaign which includes bodysuits and basques, two-piece sets, bras, and thongs in festive hues for the Christmas season. (Photo by Ann Summers/The Mega Agency)

American actress, dancer and singer Jennifer Lopez strips down to her underwear as she prepares to film a new advertising campaign for luxury Italian lingerie firm “Intimissimi” in the last decade of July 2023. (Photo by Intimissimi/TNI Press)

US actress Vanessa Hudgens poses upon her arrival for the 25th annual Elton John AIDS Foundation's Academy Awards Viewing Party on February 26, 2017 in West Hollywood, California. (Photo by Tibrina Hobson/AFP Photo)

A model walks off stage in the backstage area during Frankie's Bikinis show at Mercedes Benz Swim Fashion Week in Miami, July 18, 2014. (Photo by Carlo Allegri/Reuters)

Live octopus is a delicacy in South Korea but is a known choking hazard, since the still-moving suction cups can cause tentacle pieces to stick in a person's throat. A baby octopus is often consumed whole, while larger varieties are cut up and the still-wriggling tentacles eaten with a splash of sesame oil. Photo: A South Korean man and a woman eat a live octopus during an event to promote a local food festival in Seoul on September 12, 2013. (Photo by Jung Yeon-Je/AFP Photo)

A woman wearing a bikini stands next to fuel pumps as she waits to top up fuel at a petrol station in Kiev, Ukraine, September 26, 2015. One of the largest networks of petrol stations in Ukraine organized a campaign in which anyone who showed up in swimwear at a particular gas station during specified hours would receive free gasoline, according to representatives of the company. (Photo by Valentyn Ogirenko/Reuters)

Yalena Leuliette, 7, of Greenbelt, Md., throws seeds from a cattail plant up in the air as she plays while visiting the Kenilworth Aquatic Gardens in northeast Washington, on Sunday, August 9, 2015. Leuliette visits the public garden with her parents a few times a year. (Photo by Jacquelyn Martin/AP Photo)

Jared Leto poses with fans for a selfie during the “Clear Channel Media and Entertainment” at the 2014 Cannes Lions on June 18, 2014 in Cannes, France. (Photo by Didier Baverel/WireImage)