Czech fishermen sort fish during the traditional Carp haul at Lake of Dvoriste near Smrzov village, Czech Republic, 02 November 2015. Carp, the traditional Czech Christmas Eve dinner, is harvested primarly from the region of southern Bohemian lakes. (Photo by Filip Singer/EPA)

A worker lays rails across the bed of a drained area of a lake used for the production of salt at the Sasyk-Sivash lake near the city of Yevpatoria in Crimea, October 5, 2014. The area has a long tradition of salt production, prepared from salt flats flooded with water from the Black Sea. (Photo by Pavel Rebrov/Reuters)

Sony is marketing the remake of the Stephen King horror movie Carrie with with “Telekinetic Coffee Shop Surprise”, a prank video set in a New York cafe. Viral marketing firm ThinkModo shot the film over two days in ‘sNice cafe on 8th Ave, New York, with actors posing as customers. As people wandered in off the street for their coffee, stuntman Travis Gravis spilled coffee on a laptop belonging to actress Andrea Morales.

Fans of Germany react as they watch the Euro 2016 match between France and Germany in France at a public screening of the match in Berlin, Germany, July 7, 2016. France won 2-0. (Photo by Hannibal Hanschke/Reuters)

A house along Hoover Beach is covered by ice from high winds and from the waves from Lake Erie, Saturday, February 29, 2020, in Hamburg N.Y. Blowing snow has fallen around the state since Thursday, though the heaviest snowfall was concentrated in largely rural areas east of Lake Erie and Lake Ontario. (Photo by Jeffrey T. Barnes/AP Photo)

To mark World Water Day, on March 22nd Solidarités International and its agency BDDP Unlimited will roll out a campaign to build awareness of the scourge of undrinkable water.