A resident douses passengers riding in a public motorcycle cab with water, during St. John the Baptist Feast Day celebrations in San Juan city, metro Manila June 24, 2014. Residents participate in an annual city-wide waterfest in honour of their patron Saint John the Baptist. (Photo by Romeo Ranoco/Reuters)

An Edinburgh Fringe performer shows off his makeup on the Royal Mile, in the final weekend of this year's festival. The largest performing arts festival in the world has been running for the past three weeks and has enjoyed an increase in venues and visitors compared with previous years. (Photo by Jeff J. Mitchell/Getty Images)

Actors Aubrey Plaza and Matthew Gray Gubler pose for a portrait during the 2014 Sundance Film Festival at the Getty Images Portrait Studio at the Village At The Lift on January 19, 2014 in Park City, Utah. (Photo by Larry Busacca/AFP Photo)

The main feature of the Mitsuyama Taisai Festival, three 18 meters tall “mountains”. are displayed at the Itate Hyozu Shrine on March 31, 2013 in Himeji, Japan. The festival is held once in 20 years since 1593, Priests of Itate Hyozu Shrine welcome to all the gods across the country for top of the three mountains and treat with food seven days from today as to pray for peace and prosperity. (Photo by Buddhika Weerasinghe)

Soma-Nomaoi is a festival that recreates a battle scene from more than 1,000 years ago. It is annually held for 4 days from July 22 to 25 in Haramachi City, Fukushima Prefecture, in the eastern part of Japan. In this historical event, 600 mounted samurai in traditional Japanese armor, with long swords at their side and ancestral flagstaffs streaming from their backs, ride across open fields. Soma-Nomaoi has been designated an Important Intangible Folk Cultural Property.

Photo: A young woman (C) clad in samurai costume leads other local poeple as she rides her horse during a parade at the annual Soma Nomaoi festival in Minamisoma, Fukushima Prefecture, on July 28, 2012. The traditional full-scale festival kicked off for the first time after the accident of the Fukushima Dai-ichi Nuclear Power Plant following the massive earthquake and the tsunami on March 11, 2011. (Photo by Toru Yamanaka/AFP Photo)

“Itasha (痛車), literally “painmobile”, is a Japanese term for an otaku fad of individuals decorating the bodies of their cars with fictional characters of anime, manga, or video games (especially bishōjo game or eroge). These characters are predominately “cute” female. The decorations usually involve paint schemes and stickers. Automobiles are called Itasha, while similar motorcycles and bicycles are called itansha (痛単車) and itachari (痛チャリ), respectively”. – Wikipedia


Photo: A visitor takes pictures of an anime-decorated «Itasha» car displayed during the “Moe Fes in Washimiya” at Washimiya Town Hall on July 18, 2009 in Washimiya, Saitama, Japan. Itasha, a word derived from “itai” (painful) and “sha” (car), are vehicles decorated with mostly female characters from Japanese manga, anime and video games. (Photo by Kiyoshi Ota/Getty Images)