A girl rides on a train as she takes part in the first edition of the No Pants Subway Ride in Bucharest, Romania, Sunday, January 11, 2015. The No Pants Subway Ride is an annual which was started in 2002 by Improv Everywhere in New York, the goal is for riders to get on the subway train dressed in normal winter clothes without pants and keep a straight face. (Photo by Vadim Ghirda/AP Photo)

A boy flies his kite in a cemetery in the Vila Operaria Favela of Rio de Janeiro, Brazil, July 9, 2016. (Photo by Nacho Doce/Reuters)

Andrej Ciesielski dangels his legs off the side of a building overlooking Times Square, New York City. (Photo by Andrej Ciesielski/Caters News Agency)

An exhibition staff member looks over artworks by Polish artist Magdalena Abakanowicz on display during a preview of the exhibition “Magdalena Abakanowicz: Every Tangle of Thread and Rope” at the Tate Modern in London, Britain, 15 November 2022. The large-scale Abakan sculptures have been brought together for the first time in the UK. The exhibit opens on 17 November 2022 and runs until 21 May 2023. (Photo by Andy Rain/EPA/EFE/Rex Features/Shutterstock)

Kelsea Ballerini performs at the 59th Annual Country Music Association Awards in Nashville, Tennessee, U.S., November 19, 2025. (Photo by Seth Herald/Reuters)

The Villarrica Volcano is seen at night from Pucon town, Chile, July 12, 2015. Villarrica, located near the popular tourist resort of Pucon, is among the most active volcanoes in South America. (Photo by Cristobal Saavedra/Reuters)

People take photos as an Ariane 5 space rocket with a payload of four Galileo satellites lifts off from ESA's European Spaceport in Kourou, French Guiana, on November 17, 2016. Ariane 5 successfully launched on November 17 four satellites which will be part of the Galileo global satellite navigation system. (Photo by Jody Amiet/AFP Photo)

While the lido was described as bringing “modernism to the masses” on the British coast it was just the latest example of a trend that had been developing since Victorian times – transforming seaside towns into resorts for leisure and entertainment. In the latter half of the nineteenth century, the fashion was for local authorities to build great piers stretching from the promenade out into the sea. The Eastbourne Pier, pictured here in May 1931, was erected between 1866 and 1870 to an ingenious design by Eugenius Birch, which saw the structure sitting on special cups allowing the supporting struts to “move” in bad weather. Arranged on the pier's 1,000-foot length were kiosks, a theatre, a ballroom and a camera obscura. 1931. (Photo by Aerofilms Collection via “A History of Britain From Above”)